The Challenge: How to organize the Client's considerable material - troubleshooting and repair manuals for 75 different Classic Motorbike Models - into one single, easy, accessible app. Solution? IA: Re-defining and regrouping ideas and similar tasks over and over, until a streamlined information architecture emerged. Lots of contextual interviewing and validation testing meant time spent with custom motorcycle enthusiasts, builders and mechanics. End result? One trick app.
Zennie was pleased.
Information Architecture informs overall Content Strategy, User Experience, User Interface Design, Utility of the Product, etc.